Nivea Men have been quick to update their Liverpool advert (which previously featured Raheem Sterling), and have instead made Adam Lallana its star!
The 30-second ad shows a day in the life of our excellent playmaker, in which he gets ice-bucketed by Coutinho and Martin Skrtel, kissed by an old lady, licked by a dog and covered in paint by a kid.
Simon Mignolet also features in the clip, which shows just how much work for sponsors our first-team squad has to get through!
Of course, the more successful a player is, the more they’ll be in demand for advertorials – so we want to see Reds on our television sets as much as possible.
Lallana has shone in pre-season deployed on the left of the 4-3-3, and we’re confident that with a run of successful friendlies under his belt he’ll be able to hit the ground running come Stoke on the first day of the season.